Speaking at CloudCamp London today, our CEO, Richard Davies, will share our vision of “How cloud will change your company”, as previously presented at Powered by Cloud in February.

Using the example of a life insurer which uses a hosting cloud, SaaS CRM and an infrastructure cloud, we describe the benefits which they reap.

We believe that:

• Cloud will make your business more flexible, scalable and cost effective
• Internal IT must refocus on innovation where it really matters to the business
• Agile competitors are already using cloud to punch above their weight

CEOs, CIOs and CTOs must act now to understand this fundamental shift in IT, and to make sure that their business emerges strengthened through leading their industry into cloud, rather than weakened by faster smaller competitors.

The Open Grid Forum is the leading open community for distributed computing. At OGF25 this week, OGF has created a working group for cloud infrastructure API standardization.

We believe that a standard cloud infrastructure API can benefit the cloud community, both by making code more reusable and by providing a great design, with a great experience for developers. This presentation expands on our vision:

OpenNebula have experience of interfacing with ElasticHosts and with Amazon EC2. Their presentation similarly stresses how a well designed API like ours makes development much easier.