We believe that even within cloud infrastructure there are significant differences between providers, based on:
Physical location: Location of infrastructure determines network speed of users and data jurisdiction
Target users: Target users determine features and services offered in addition to raw virtual servers
SLA: Whether they offer a SLA with financial penalties if broken, level of SLA determines redundancy of infrastructure and hence price of product
Server config: Whether they offer a full range of operating system images, with flexibility to instantly rescale server sizes and total capacity to any level
Web UI and API: Whether they offer infrastructure management via both intuitive web interface, and API (fitting standards when they emerge)
ElasticHosts will be the second UK-based cloud infrastructure provider to launch — and we believe that our UK physical location will make us extremely attractive for UK-based customers, due to:
Much better network latency and bandwidth if cloud infrastructure is on the same continent as users (<3 vs. >50 milliseconds)
No legal conflicts if single legal jurisdiction covers host and buyer (e.g. US Patriot Act investigations, overseas data limits imposed by EU Directive on Personal Data Protection)